Wiki Software
COMPANY PROFILE
For over 20 years, Wiki Software International has been supporting the work of CFOs, Financial Directors, Controllers, Credit Managers, and Treasury Managers. The fintech company offers BICTA, a solution designed to reconcile all types of incoming and outgoing payments, providing an essential tool for value-driven treasury management and enabling financial planning based on reliable and constantly updated data.
COMPANY OBJECTIVE
Wiki Software aimed to increase its visibility among key players in the Italian financial sector, including companies and banks, moving beyond an OEM-driven approach and positioning itself as a partner open to new market opportunities.
COMMUNICATION ACTIVITIES
- Communication strategies
- Corporate image design
- Below-the-line activities
- Website development
- SEO and digital positioning
- Corporate blog (editorial planning and writing)
- Case studies
- Commercial consulting
- Direct marketing
- Marketing campaigns
- Events
- Social Media Management (organic + paid)
RESULTS
- Effective communication of the company’s expertise and the strengths of its solutions platform to the market
- Increased awareness and positioning within target markets
- Creation of new market opportunities
-





